CHRIS VILLASERAN

I’m a Program Manager with ten years of experience: five years managing engineering and infrastructure projects, then five years in brand identity, packaging, and digital work across creative agencies.

Based in Brooklyn.

chrisvillaseran@gmail.com
linkedin.com/in/chrisvillaseran


01. Pupford
02. Stella & Chewy’s
03. Sports Research
04. Selected Clients
01. Pupford

Brand Identity & Packaging

Pupford needed one cohesive brand across physical and digital shelves — built by a team of 15 across strategy, visual, industrial, and UX design. I ran point across all four disciplines for eight months. It launched in 2022, landed on Petsmart shelves, and was recognized by GDUSA.

Role: Program Manager
Studio: Enlisted Design
2022
02. Stella & Chewy’s

Industrial Design & Packaging

We designed a new dental treat for Stella & Chewy's, with a team spanning strategy, industrial design, and visual design — and the work held up well enough that the client came back for a second project, packaging design across bags, single-serves, and boxes. I ran both phases. Dental Delights launched in 2024.

Role: Program Manager
Studio: Enlisted Design
2023 - 2024
03. Sports Research

Messaging Architecture & Launch Assets

Sports Research had a new identity in hand and was ready to bring it to life across e-commerce, where most customers actually meet the brand. I ran the team across strategy, copy, and design. The messaging framework, launch video, and storefront shipped together as one system and carried the brand's 2023 rebrand and launch.

Role: Program Manager
Studio: Enlisted Design
2023
04. Selected Clients

Jones Knowles Ritchie
Anheuser-Busch, Mars-Kellanova, Coca-Cola
Role: Program Manager
2025–present

Turner Duckworth
Samsung
Role: Project Manager
2024

Enlisted Design
Jabra, Netgear, Bose, Primal, Rachio
Role: Program Manager
2022–2024

Google
UX Design Certificate
Role: Design Program Manager
2021–2022